Privacy Policy

Effective Date: February 18 2026

Greener Routes is committed to protecting the privacy of individuals and organizations that engage with our website and resources.

This Privacy Policy explains how information is collected, used, and safeguarded when you visit the Greener Routes website or submit information through our forms and assessments.

Greener Routes operates in Ottawa, Ontario, Canada and conducts its activities in accordance with applicable Canadian federal privacy legislation. 

This Privacy Policy has been developed in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA), Canada’s federal-sector privacy law. 

For privacy-related inquiries, you may contact:

Email: ioana.draghia@greenerroutes.ca 

 

Who We Are

Greener Routes is a growing organization focused on sustainable tourism.

We work to support more responsible tourism and event practices by providing resources and partnership opportunities for local organizations. 

 

Definition of Personal Information

For this Privacy Policy, “personal information” means any information about an identifiable individual. 

This may include details such as

  • Name
  • Email address
  • Telephone number
  • Organizational affiliation 
  • Other information voluntarily provided through forms or communications

Greener Routes limits its collection of personal information to what is necessary to support its sustainability initiatives and partnership activities. 

 

Information We Collect

Information you voluntarily provide when you: 

  • Complete the sustainability assessment
  • Fill out a contact form 
  • Email us directly
  • Express interest in partnerships


This may include:

  • Name
  • Organization or event name
  • Email address
  • Phone number (if provided)
  • Website or social links
  • Sustainability practices and operational information 
  • Any additional details you choose to share


Information Collected Automatically

When you visit our website, certain information may be collected automatically through analytics tools, including: 

  • Device and browser type
  • Pages visited
  • Time spent on pages
  • Referral sources
  • Interactions with website content 
  • Approximate geographic location (city/region level)


This information is aggregated and does not directly identify individual users.


How We Use Your Information

Information collected may be used to:

  • Review sustainability assessment responses 
  • Identify opportunities for collaboration or support 
  • Communicate about partnerships or resources
  • Improve Greener Routes tools and programming
  • Analyze website usage and performance
  • Respond to inquiries 


Greener Routes does not sell, rent, or trade personal or organizational information


Sustainability Assessment Data

Assessment responses are used for internal review and partnership development purposes only.

Information may be used in an aggregated or anonymized form to: 

  • Identify sector trends
  • Inform sustainability resource development 
  • Support funding or reporting initiatives 


No identifiable organizational information will be shared publicly without prior consent. 


Cookies and Website Analytics

Greener Routes uses cookies and similar tracking technologies to understand how visitors use our website and to improve user experience. 

We use Google Analytics (GA4) to collect website usage information such as: 

  • Pages visited 
  • Time spent on pages 
  • Traffic sources 
  • Device and browser type 
  • User interactions 


Google Analytics uses IP addresses to determine approximate geographic location. IP addresses are not stored or visible in analytics reports.

Information collected through analytics is used in an aggregated form and does not identify individual users. 

You may control or disable cookies through your browser settings.

You may also opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on.


Third-Party Tools and Platforms

Greener Routes uses trusted third-party platforms to collect and manage information. 

This may include:

  • Google Forms (assessments and data collection)
  • Google Analytics (website analytics)
  • Email service providers
  • Website hosting platforms
  • WordPress plugins or embedded tools 


Information submitted through these tools is subject to their respective privacy and security policies.


Data Storage and Security

We take reasonable steps to protect collected information, including: 

  • Secure digital storage
  • Restricted access to submitted data
  • Use of password-protected systems


As a small organization, data access is limited to Greener Routes personnel or authorized collaborators where necessary. 


Consent

By submitting information through our website, forms or communications, you consent to the collection and use of your information as outlined in this Privacy Policy.

You may withdraw consent at any time by contacting us. 


Access and Corrections

You have the right to: 

  • Request access to the information we hold about you
  • Request corrections or updates
  • Request the deletion of your information


To make a request, contact: ioana.draghia@greenerroutes.ca


External Links

Our website may contain links to external organizations, partners, or resources. 

Greener Routes is not responsible for the privacy practices or content of external websites. We encourage users to review their policies separately.


Policy Updates

This Privacy Policy may be updated as Greener Routes evolves, introduces new tools, or expands partnerships. 

Updates will be posted on this page with a revised effective date.